My assertion: a marketing team operates at its very best when the power of agility is built into its market-facing practices, internal team processes, partnership collaborations, and content management systems.
Web analytics, like motorcycle gauges, are often overlooked but extremely powerful crystallizers when the task at hand involves confirming you’re on the right track, sounding the alarms when something is amiss, and safely reaching your destination.
Knowledge Management Systems - a workhorse supporting organizational consciousness, encouraging the next good idea, and creating a culture of continuous learning.
It has been five months since we left our physical office space and I have been reflecting on how “best practices” for remote working have evolved and will continue to do so in the weeks and months to come.
More so than ever, in a commodified landscape of web and application design, it’s critical not only to find balance between functionality and form, but also the astute element of ‘Feeling.’