BC Hydro’s seamless migration of 10,000 digital assets

BC Hydro, a $4 billion corporation owned by the Province of British Columbia, is one of North America’s leading providers of clean and renewable energy. It is the largest electric utility in British Columbia, serving most of the province’s population with approximately 1.9 million customers. Electricity is delivered to customers through a network of over 76,000 kilometres of transmission and distribution lines, approximately 300 substations, approximately one million utility poles and 325,000 individual transformers.

Visual Design

Seeking a reliable digital partner

A massive migration of content was needed and had to coincide with a completely redesigned HTML5 web experience, on a tight timeline. This was a huge undertaking with no room for error.

Implementation, migration, and everything in-between

Content Thread was selected to immediately stabilize the existing systems to ensure they would not shut down. We took BC Hydro through all the proper phases to keep the project on track to completion. Content Thread worked closely with BC Hydro’s Digital Communications and Internal IT teams to outline their requirements. Next, we moved to the design, implementation (including migration), testing, release and stabilization phase.

We provided a standardized experience so libraries/assets would be reused as much as possible and migrated over 10,000 digital assets. By implementing web-enabled renditions, the system automatically used the correct version depending where the assets are used on the website. BC Hydro’s team wanted to make the system easier for all their users, technical and non-technical, and they had many ideas for features that would help. We customized the CQ5 author interface so that it was designed to meet the specific needs of different users. When the product launched we were onsite to ensure there were no issues during this critical phase.

A full site implementation was accomplished, including a successful migration. The site went live with no bugs and continues to work flawlessly. After successfully implementing the site’s overall architecture, BC Hydro commissioned Content Thread to oversee its mobile app.